Inequality in Shopping: A Case Study

Subject 1 contacts Subject 2 for a Saturday afternoon excursion to local Target.

Subject 2 quickly agrees and wipes drool from face.

Subject 1 and 2 enjoy Starbucks pit stop to fortify themselves prior to entering said Target. 

Subject 1 attempts to hog radio station selection.  Subject 2 quickly asserts herself and after brief scuffle during which Subject 1 almost runs into a pole, both subjects come to an agreement on Lady Gaga tune.

Subject 1 thinks she is Lady Gaga.  Subject 2 is disgusted.

Subjects arrive at destination and enter through automatic doors.  Large red cart is located and retreived.

Subject 1 begins to make her way towards lingerie section.

Subject 2 follows suit but makes detour to pick up some family necessities.

Subject 2 tries not to stare at Subject 1's underwear choice, which is clearly slutty and inappropriate.

Subject 1 heads to makeup and self-care aisle.

Subject 2 heads to pullupswipescheeseitsyogurtfruitsnacktylenollunchablelaundrydetergent aisle.

Subjects reconvene at check-out.


Please refer to Exhibit A

Subject 1's purchases.

Clearly Subject 1 enjoyed her shopping experience

Please refer to Exhibit B.

Subject 2's purchases. 

Subject 2 was obviously annoyed during her shopping experience, but tried hard to put on a brave face.

Subject 1 and 2 depart from Target.

Subject 1 feels fulfilled and energized.

Subject 2 feels like she belongs in Walmart.

Subject 1 is perky and perfect.

Subject 2 wants to kick her ass.

Findings:

Study shows obvious inequality in staged shopping trip between a single, sexy, she-devil, and her shorter,  more domesticated, granny-panty-wearing sibling.

Solution:

Subject 2 shops alone.  Or via internet.

Subject 1 can suck it.